Ford at CES 2011 - Auto Car
Ford's favorite auto show Consumer Electronics Show for several years. Friday morning, Ford CEO Alan Mulalli historic third speech in which he explains the "new trick" Electric and a host of new tools, Ford, who, holding the top of the technology package.
Two interesting aspects of Ford's approach. Although the focus is not purely electrical PE architecture, such as Nissan, Ford leaves a very good appearance, especially in the form of a new grill. (There are many other small improvements to aerodynamics, but you have not noticed). DRG changes, however, seems to attract attention, and interesting to note that such a strategy Ford Hyundai here to distinguish between a Korean company to plate process, his Sonata Hybrid from the regular car.
This is the latest sign of differentiation in discussions about the design electric vehicles, starting with the Toyota Prius. Polls show that most people see an electric car design in several ways - especially the Toyota Prius - aesthetically less than a similar sized petrol car. But the same study also noted that the Prius looks like the main reason for the success - say 60% of Prius buyers in 2008, they will "make a statement" to buy a car, and therefore clear.
To treat our eyes to play in front of the Focus Electrics is actually more consistent than the three-panel layout of a normal car, cheap looking triangular elements on both sides of the central box hidden features. A common form memories of last time at the Aston Martins, and nodded at the start of the Beijing Auto Show concept very well received earlier this year. Apparently some believe, an external Ford differentiation is required for this model is power, but fun to see that the car was not damaged, aesthetically, in the name of efficiency.
Another important aspect is the Focus instrument panels and electrical HMI company. Mayford Touch development completed last year adopted a system of electric drive, combined with a technology board, as new mobile application called Ford Mayford Mobile see. (What they do ...?)
This means that the level of the most important focus pull the same characteristics and functions as a letter Electricity Nissan and Chevrolet Volt. However, the Ford team worked very hard to minimize the gauge cluster to create fear this area - scary ghost electric vehicle in the eyes of consumers today.
What country is surrounded by a car with a speedometer in the center with two four-inch and eight inches in the middle of the screen, and also many Mayford Touch settings from other Ford vehicles in North America. However the focus of power, look to the left of the TFT screen to replace the conventional car tachometer "budget" view. The display - in conjunction with navigation system - to understand the drivers if they have enough options on hand to get to the next station I was charging, and how much energy they recovered during braking. Fun-screen phone, the right and navigation displays show with traditional machines, but adds a feature called "surplus" which brings in full-screen butterfly. Although there is a butterfly on the screen, the driver know next cradle-to-energy in the battery to get to the left. Center to add standard features as a navigation screen shows the car, but can also be used to download and install the drivers to help coaches improve the area.
Elements from several Twee (the butterfly with the "butterfly effect", personally, who created the electric Ford Focus, hope for those who buy an electric car to car with their inspirational experience.) But, of course, part of the design, research and development in adapting the system so that consumer interests can be overcome in some electric cars out there. Design screen system equipped drivers, but not to nag their real and sometimes, we suspect, actually makes the car more enjoyable.
Consideration should be given to additional functions through the phone application. How the Chevrolet Volt / OnStar system, we recently reported, is the user full control over the collection, and the level of information about cars, from where they are in the world.
It's much more to show in this system, we are behind them with a complete overview of construction in recent weeks, more details on the project team to perform at the NAIAS 2011 in Detroit next week.
Two interesting aspects of Ford's approach. Although the focus is not purely electrical PE architecture, such as Nissan, Ford leaves a very good appearance, especially in the form of a new grill. (There are many other small improvements to aerodynamics, but you have not noticed). DRG changes, however, seems to attract attention, and interesting to note that such a strategy Ford Hyundai here to distinguish between a Korean company to plate process, his Sonata Hybrid from the regular car.
This is the latest sign of differentiation in discussions about the design electric vehicles, starting with the Toyota Prius. Polls show that most people see an electric car design in several ways - especially the Toyota Prius - aesthetically less than a similar sized petrol car. But the same study also noted that the Prius looks like the main reason for the success - say 60% of Prius buyers in 2008, they will "make a statement" to buy a car, and therefore clear.
To treat our eyes to play in front of the Focus Electrics is actually more consistent than the three-panel layout of a normal car, cheap looking triangular elements on both sides of the central box hidden features. A common form memories of last time at the Aston Martins, and nodded at the start of the Beijing Auto Show concept very well received earlier this year. Apparently some believe, an external Ford differentiation is required for this model is power, but fun to see that the car was not damaged, aesthetically, in the name of efficiency.
Another important aspect is the Focus instrument panels and electrical HMI company. Mayford Touch development completed last year adopted a system of electric drive, combined with a technology board, as new mobile application called Ford Mayford Mobile see. (What they do ...?)
This means that the level of the most important focus pull the same characteristics and functions as a letter Electricity Nissan and Chevrolet Volt. However, the Ford team worked very hard to minimize the gauge cluster to create fear this area - scary ghost electric vehicle in the eyes of consumers today.
What country is surrounded by a car with a speedometer in the center with two four-inch and eight inches in the middle of the screen, and also many Mayford Touch settings from other Ford vehicles in North America. However the focus of power, look to the left of the TFT screen to replace the conventional car tachometer "budget" view. The display - in conjunction with navigation system - to understand the drivers if they have enough options on hand to get to the next station I was charging, and how much energy they recovered during braking. Fun-screen phone, the right and navigation displays show with traditional machines, but adds a feature called "surplus" which brings in full-screen butterfly. Although there is a butterfly on the screen, the driver know next cradle-to-energy in the battery to get to the left. Center to add standard features as a navigation screen shows the car, but can also be used to download and install the drivers to help coaches improve the area.
Elements from several Twee (the butterfly with the "butterfly effect", personally, who created the electric Ford Focus, hope for those who buy an electric car to car with their inspirational experience.) But, of course, part of the design, research and development in adapting the system so that consumer interests can be overcome in some electric cars out there. Design screen system equipped drivers, but not to nag their real and sometimes, we suspect, actually makes the car more enjoyable.
Consideration should be given to additional functions through the phone application. How the Chevrolet Volt / OnStar system, we recently reported, is the user full control over the collection, and the level of information about cars, from where they are in the world.
It's much more to show in this system, we are behind them with a complete overview of construction in recent weeks, more details on the project team to perform at the NAIAS 2011 in Detroit next week.
post by Auto Car
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